Geraldton Hire
Lateral was engaged by the mid-west's leading independent commercial hire outfit, Geraldton Hire, to undertake a full reposition and rebrand, beginning with a strategy session.
![](https://lateralaspect.com.au/wp-content/uploads/2022/12/Three-Quarter-–-Type-block-jpg.webp)
![](https://lateralaspect.com.au/wp-content/uploads/2022/12/Square-–-7-grey-jpg.webp)
![](https://lateralaspect.com.au/wp-content/uploads/2022/12/Square-–-pattern-jpg.webp)
![](https://lateralaspect.com.au/wp-content/uploads/2022/12/half-Width-Stationery-smaller-jpg.webp)
![](https://lateralaspect.com.au/wp-content/uploads/2022/12/Portrait-–-Phone-jpg.webp)
![](https://lateralaspect.com.au/wp-content/uploads/2022/12/Half-Column-–-14-jpg.webp)
![](https://lateralaspect.com.au/wp-content/uploads/2022/12/Tablet-–-4-jpg.webp)
![](https://lateralaspect.com.au/wp-content/uploads/2022/12/Three-Quarter-–-13-jpg.webp)
![](https://lateralaspect.com.au/wp-content/uploads/2022/12/Three-Quarter-–-hire-equipment-screen2-jpg.webp)
![](https://lateralaspect.com.au/wp-content/uploads/2022/12/Three-Quarter-Printed-cards_smaller.jpg)
![](https://lateralaspect.com.au/wp-content/uploads/2022/12/Full-Width-13-jpg.webp)
Digital Creative Agency | Perth, Canberra Australia
Lateral was engaged by the mid-west's leading independent commercial hire outfit, Geraldton Hire, to undertake a full reposition and rebrand, beginning with a strategy session.